| Viacom / CBS Merge | 1 comment |
 12 Apr 2003 @ 11:02, by Raymond PowersSo what are the implications? ."..........Already the largest operator of cable TV broadcasting, with MTV, Nickelodeon, Showtime, VH-1 and Comedy Central, Viacom will add such CBS-owned networks as TNN. The combined firm will also be the largest US owner of outdoor billboards, as well as controlling Blockbuster Video, the largest video-rental company, book publisher Simon & Schuster, and five amusement parks.Viacom owns 50 percent of the embryonic sixth US television network, UPN, but will likely be forced to sell all or most of its stake as a condition of the merger. The other half-owner is Chris Craft Industries.Both Viacom and CBS are themselves products of a complex series of mergers and acquisitions over the past 20 years, during which the US media and publishing industry has seen ownership concentrated in the hands of a half dozen giant conglomerates...." Full Story Here |